The New York Times has increased its multimedia efforts, including video production. Of course, this is in part because that’s where the journalism industry is headed. But, I think it is also to make them seem less like the robotic, well oiled machine it is.
This is one video that the New York Times has produced. In this piece, the reporter speaks to women about who they are voting for in the battle ground of New Hampshire.
Some pieces are done by reporters at the paper. This helps the audience connect a little more with the people behind one of the biggest news organizations in the world.